Visma–Lease a Bike unveils Gaudí-inspired Tour de France kit with a fan vote on colour

Visma–Lease a Bike has unveiled two candidate jerseys for the 2026 Tour de France, both built around a Gaudí-inspired concept the team is calling 'The Architect.' The designs land ahead of the men's Grand Départ in Barcelona on July 4 — a natural hook for the Dutch squad to celebrate the Catalan master whose architectural legacy defines the city.

Both options carry the team's signature yellow side panels, sleeve cuffs, and collar, but the main body diverges sharply. One jersey is predominantly black; the other adopts a faded, parchment yellow. Across both, architectural sketches — archways, geometric shapes, and above all the honeycomb motif — run through the fabric. The team drew an explicit line from Gaudí's philosophy to its own: "For Gaudí, strength was not about how something looked, but how it worked. The honeycomb embodies that idea perfectly, a collection of small elements forming a strong and highly efficient whole."CyclingNews

The final colour call went to supporters: a public vote ran from April 21 to 23, repeating a format the team first used for its 2021 Tour jersey. Fans who pre-order the winning design can also have their name woven into the fabric, continuing a tradition from last year's 'swarm' jersey that carried thousands of supporter names along the roads of the Tour.Escape CollectiveCyclingNews

For Visma–Lease a Bike, the kit reveal is as much a marketing event as a design one. The Barcelona Grand Départ gives the Dutch team rare geographic alignment between its race programme and a cultural icon it can authentically reference. CMO Jasper Saejis framed it in team terms: "Our fans are becoming an increasingly important part of the team. The yellow-black swarm keeps growing, also along the roads. It is great to involve them directly in the design of our Tour jersey once again." The honeycomb concept connects to a wider identity built around collective performance — the same thread that ran through the 'power of the beehive' Tour of Flanders jersey earlier this season.CyclingNews